Grabbing the gear lever in your car is a great feeling, except when your knob isn't comfortable. We wanted to develop a knob that was not only lightweight and great looking but also fit into the palm of your hand comfortably. After countless designs and 3d prints later, we chose the overall shape based on the best ergonomic design from all of the designs. The Maxim Shift knob is machined from a solid 6061 aluminum billet round bar in a four-axis lathe. We then treat the surface with a proprietary sandblasting media to get a perfect surface finish. Next, it is treated to a 3 step anodizing process. Finally, we laser etch the part number and logos with a YAG laser that evaporates the dye from the anodize resulting in a crisp white logo and part number that is subtly placed on the knob so not to detract from the fantastic finish. All of this combined results in an incredible fit and finish that is a joy to look at while maintaining the strength necessary for spirited driving.